FINANCIAL WELLNESS PLANNING

Financial planning
that begins with understanding you

One of only a few Canadian practices bringing financial therapy into financial planning:

where logic and emotions sit in the same room. 

Olena Keshysheva, CFP®, CIM® | Certified Financial Behavior Specialist® | 14 Years Experience | Serving Clients Across Canada

ABOUT SAPLING

Helping you build 
your bigger picture

Sapling exists to improve lives through objective financial planning and healthier relationships with money. That starts with recognizing that financial wellness isn’t separate from overall wellness. It sits alongside emotional, physical, social, and spiritual wellbeing — and when it’s out of balance, everything else feels it too.

Financial stress doesn’t stay in a spreadsheet. It shows up in relationships, in sleep, in how we make decisions under pressure. That’s why Sapling’s Financial Planning approach starts with understanding the whole person first, and builds the plan from there. 

MOST FINANCIAL PLANS

are built for your ideal, not your reality

SAPLING STARTS BY

understanding why you do what you do

"Imagine walking into a physician's office and being handed a prescription before anyone asked what was wrong. We don't do that."

WHAT MAKES THIS DIFFERENT

Plan first. Product second. Always.

Plan first.
Product second.

Your plan is built before anything is recommended.

Objective product
advice tailored to you.

We don’t manage your investments. We oversee the professionals who do.

Financial therapy integrated.

We start here, with the why behind your money decisions.

Behavioral coaching.

How you behave with money often matters more than what you invest in. Awareness comes first; change follows.

THE SAPLING PROCESS

Two months, built around your money and your goals

1

Introductory Call

We walk you through how we work and what guides our planning philosophy. You decide if it feels right.

2

Discovery Call

We go deep: your values, history with money, emotional context behind the numbers.

3

Financial Planning

Four focused sessions built around your priorities. We work together, and in between, you do meaningful work too.

4

Strategy Meeting

Before anything is finalized, we reflect before we commit. Does this still feel right? Have your priorities shifted?

5

Your Plan

A financial plan that reflects who you actually are. Implement it independently, or with our support.

6

Ongoing Relationship

Reviewed quarterly, an annual plan that adapts because life does, and is built to last.

WHO THIS IS FOR

You don’t have to have it all figured out
You just have to be ready to begin

Maybe you’re approaching retirement, navigating a major life transition, or trying to make better decisions with a growing income, inheritance, or business. Whatever brings you here, meaningful financial change rarely comes from one perfect decision. It comes from understanding what is driving your choices and building a plan you can follow consistently.

This approach may be a good fit for you if you are:

  • Preparing for retirement or moving through another major life transition
  • Looking to understand the emotional patterns behind your financial decisions
  • Managing an inheritance or windfall and wanting space to process before making major choices
  • A health or wellness practitioner building both your business and personal wealth
financial planning diagram: future-focussed financial strategies, mindset & behavioural shifts, core values, attitudes & beliefs, historical influences
FOUNDATIONAL FINANCIAL WELLNESS

Understanding your past supports growing your future

Every financial decision grows from something deeper than numbers. Your history with money, the beliefs you inherited, and the patterns that show up without you noticing can either strengthen your financial plan or work against it.

At Sapling, our work starts at the root, so the strategies we build together have a strong foundation to grow from.

WHAT CLIENTS SAY

“Olena is a pleasure to work with. She is very knowledgeable and has the tools to help wherever you are on your financial journey.”

— Google Review

“She knows her stuff and as a result, I will retire much sooner and richer. Sound, clear, top-level service.”

— Google Review

“Working with Sapling changed how I think about money. For the first time, my plan actually feels like mine.”

— Google Review

Ready to understand your money better?

OUR SERVICES

Financial Wellness Planning

Financial Therapy

Often the biggest barrier to a good financial plan isn’t the numbers; it’s the emotional patterns underneath them. These sessions help you understand your relationship with money so your decisions start lining up with the life you want to build.

A comprehensive financial plan built around your values, your goals, and who you actually are. No products, no commissions, just a plan that fits.

Running a business adds complexity to your financial picture that most plans don’t account for. We build around both your personal and business goals so nothing gets left out. Button: More about financial planning for business owners

Once your plan is in place, we stay in it with you. Ongoing planning guidance, behavioural support, and regular reviews as life changes, with independent portfolio managers coordinated in the background.

The right insurance coverage protects everything your plan is built to grow. We fully disclose what we’re paid on every policy, so you always know where the recommendation is coming from.

Compounding Interest:
Mental Wealth Multiplied

Illustration showing people untangling emotional patterns and moving toward healing, representing money stories, financial behaviour, and personal growth.

Money Stories: The Stories Beneath the Numbers

How our earliest relationships may shape our feelings about money Introduction Let me start with something that might surprise you. If you have ever been

People climbing a mountain at sunrise representing the journey of financial therapy and spiritual wealth alignment

Financial Therapy Meets Spiritual Wealth

You’ve built wealth. So why does anxiety persist? For most of my life, I thought the answer was more. One more degree. One more role.

burning log, a wink to our inner firefighter parts as part of our money belief patterns

Healing Money Beliefs: How IFS Helps Transform Scarcity and Survival Patterns 

Introduction to IFS and Financial Healing Every client I work with has a money story. They are all different, but they all exist, and they